To design a logo I prefer a study that puts a synthesis between the refinement and immediacy of the meaning: in a few signs there is the sense of a company or its philosophy, its culture, its made in Italy. A good brand is designed with excellent intuition, but with a single elegance. The advertising campaign of a company originates from the logo. The skill of a graphic designer can be seen from his ability to synthesize a logo. Synthesis is needed, between refinement and concept. I returned to the top twenty logo designers in the "Europe-Russia" section in the Best Brand Award 2015 and in the first selected Europe section of the Wolda 2017 award for one of the brands I designed ("Essenza" - restaurant) and among the top twenty logo designers in the “Europa_Russia” section in the Best Brand Awards 2018 with the Tabù - Ancient human code logo, erotic art event in Rome.
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